New Fragrance Drop

Billie Eilish’s New Fragrance Is the Soft, Sweet Scent We’ve Been Searching For

The 'Birds of a Feather' singer just released the fourth perfume in her fragrance collection, and right now, you can get it on Ulta for less than $100

By Alexis Mikulski Ruiz

Alexis Mikulski Ruiz

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February 24, 2025

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Billie Eilish Perfume

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Amid her Hit Me Hard and Soft Tour, which is currently making its way through Australia, Europe, and the UK, Billie Eilish has launched a new perfume that may be even better than her other ones. Titled “Your Turn,” this fourth fragrance from the Grammy Award winner features beachy and warm scent notes that are complemented by strong fruity undertones. It retails on beauty store Ulta for just $90.

$90.00

Buy Now on ulta

“Your Turn” is a surprising perfume that feels like every aspect was carefully crafted and curated by Eilish, from the soft but impactful smell profile to the chic, ergonomically designed bottle. And speaking of which, this perfume is shaped like a pair of metal playing dice, allowing it to double as a cool piece of retro home decor — looking just as good on your nightstand as it would on your record table.

Billie Eilish

$90.00

Buy Now on ulta

“Eilish started in the world of vanilla and musk and turned into a spicier, darker, wet world with Eilish No 2. With Your Turn, I wanted to do something that felt a little more in the woody world but with hints of fruit. To me, it feels empowering and inviting at the same time,” Billie Eilish told Rolling Stone. “One of the reasons I love fragrance is for its ability to bring you back to a certain time or place and relive those emotions.”

Robin Harper

$90.00

Buy Now on ulta

Just like her other perfume releases, “Your Turn” is made without the use of Parabens, and according to the official description, “is crafted with clean ingredients and doesn’t use any animal-derived materials.” Grab it on Ulta for less than $100, and let this new signature scent make you, “Happier Than Ever.”

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