This Is It

Fashion Brand Celine Taps The Strokes’ Julian Casablancas for New ‘Portrait of a Musician’ Campaign

The label's creative director and renowned photographer Hedi Slimane photographed the rock icon at the Chateau Marmont in Los Angeles

By John Lonsdale

John Lonsdale

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February 15, 2023

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Celine x Julian Casablancas

Hedi Slimane / Celine

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It didn’t take long for the fans to jump on the stage with Julian Casablancas and The Strokes.

One night last December, not long after the models walked Celine’s “The Age of Indieness” fashion show, the band played a surprise set at the Wiltern in Los Angeles. But this wasn’t just any fashion party — halfway through the group’s performance, the crowd jumped up on the runway to dance, as Casablancas and crew played through “Hard to Explain” from their 2001 debut Is This It.

Now months later, it’s no surprise Celine has tapped Casablancas as the face of its latest “Portrait of a Musician” campaign, shot by the brand’s creative director Hedi Slimane around the same time as the group’s Wiltern show. Check out the complete portrait series below.

Hedi Slimane / Celine

Buy Celine Homme at MrPorter.com

Released this week, Slimane’s photographs show The Strokes and The Voidz frontman in classic, rock & roll Celine attire, donning sleek sunglasses, tailored jackets, slim-fitting denim, and a studded leather vest. Captured at the Chateau Marmont in Los Angeles, California, Casablancas wears a mix of Celine Homme pieces throughout the portrait series, including those from Celine Essentials and the brand’s ready-to-wear collection.

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Buy Celine Homme at MrPorter.com

While none of us will ever be Casablancas, that doesn’t mean we can’t try to dress like him: Strokes fans and fashion lovers alike can try the looks themselves and pick up their very own Celine apparel and accessories in stores and online at Celine.com and sites like MrPorter.com.

Hedi Slimane / Celine

Buy Celine Homme at MrPorter.com

Arriving on the heels of Celine’s men’s winter collection debut at Le Palace in Paris, the new black-and-white photo series isn’t the first time Slimane and Celine have teamed up with artists for a campaign. As part of Celine’s “Portrait of a Performer” series, Slimane previously photographed Tame Impala’s Kevin Parker, Joan Jett, and Jack White, as well as artists like Hennessey and LEIKELI47.

Hedi Slimane / Celine

Buy Celine Homme at MrPorter.com

Hedi Slimane / Celine

Following the campaign, Casablancas and The Strokes are set to join the Red Hot Chili Peppers on tour this spring, as well as scheduled to headline a string of festivals including All Points East in London and Rock En Seine in Paris this summer.

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