vroom vroom
Howler Brothers’ Collaboration With Toyota’s Land Cruiser Is Built for the Open — and Off — Road
The line includes t-shirts, jackets, and hats, but some pieces are already sold out
Jonathan Zavaleta
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June 10, 2025
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Howler Brothers
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If you’re planning a road trip this summer — and especially an off-road trip — Howler Brothers has you covered. The brand, which fuses classic Western-inspired designs with outdoor-ready, technical fabrics, partnered with Toyota on a collection inspired by the Land Cruiser.
“We’ve combined Howler’s signature style with Land Cruiser’s legendary legacy to create a collection built for the jungle roads ahead,” said Chase Heard, CEO of Howler Brothers. The collaboration includes t-shirts, hoodies, snap-front shirts, hats, and accessories. Pieces range from $5 for stickers to $195 for the depot jacket, and the entire collection is available to shop now.

Howler Brothers
“The Land Cruiser x Howler Brothers collection draws inspiration from the founders of Howler Brothers’ early adventures in Costa Rica. Their expeditions, often undertaken in vintage Land Cruisers, fueled the brand’s origin story and instilled an appreciation for rugged trucks,” according to the brand.
First introduced in the 1950s, the Land Cruiser has long been one of Toyota’s most iconic models, with a rugged look owed to its early history as a military vehicle. Despite its iconic status, Toyota discontinued the Land Cruiser in 2021. But like a Jay-Z retirement, the end was short-lived — Toyota brought back the Land Cruiser with the 2024 model.
It’s just the latest car-fashion collab we’ve spotted, following Huckberry’s collection with Ford. You can shop the entire Howler Brothers x Land Cruiser collab online, or see the best pieces from the collection below.
Land Cruiser Depot Jacket
$195.00
Land Cruiser Snapshirt
$95.00
Land Cruiser Key Chain
$18.00
Land Cruiser Bandana
$25.00
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