vroom vroom

Howler Brothers’ Collaboration With Toyota’s Land Cruiser Is Built for the Open — and Off — Road

The line includes t-shirts, jackets, and hats, but some pieces are already sold out

By Jonathan Zavaleta

Jonathan Zavaleta

Contact Jonathan Zavaleta by Email

View all posts by Jonathan Zavaleta

June 10, 2025

Add us as a Google Preferred Source

toyota land cruiser howler brothers t shirt

Howler Brothers

If you purchase an independently reviewed product or service through a link on our website, Rolling Stone may receive an affiliate commission.

If you’re planning a road trip this summer — and especially an off-road trip — Howler Brothers has you covered. The brand, which fuses classic Western-inspired designs with outdoor-ready, technical fabrics, partnered with Toyota on a collection inspired by the Land Cruiser.

“We’ve combined Howler’s signature style with Land Cruiser’s legendary legacy to create a collection built for the jungle roads ahead,” said Chase Heard, CEO of Howler Brothers. The collaboration includes t-shirts, hoodies, snap-front shirts, hats, and accessories. Pieces range from $5 for stickers to $195 for the depot jacket, and the entire collection is available to shop now.

Howler Brothers

“The Land Cruiser x Howler Brothers collection draws inspiration from the founders of Howler Brothers’ early adventures in Costa Rica. Their expeditions, often undertaken in vintage Land Cruisers, fueled the brand’s origin story and instilled an appreciation for rugged trucks,” according to the brand.

First introduced in the 1950s, the Land Cruiser has long been one of Toyota’s most iconic models, with a rugged look owed to its early history as a military vehicle. Despite its iconic status, Toyota discontinued the Land Cruiser in 2021. But like a Jay-Z retirement, the end was short-lived — Toyota brought back the Land Cruiser with the 2024 model.

It’s just the latest car-fashion collab we’ve spotted, following Huckberry’s collection with Ford. You can shop the entire Howler Brothers x Land Cruiser collab online, or see the best pieces from the collection below.

Howler Brothers Drops Collab With Toyota's Land Cruiser

Land Cruiser Depot Jacket

$195.00

Buy at howler brothers

Howler Brothers Drops Collab With Toyota's Land Cruiser

Land Cruiser Snapshirt

$95.00

Buy at howler brothers

Howler Brothers Drops Collab With Toyota's Land Cruiser

Land Cruiser Key Chain

$18.00

Buy at howler brothers

Howler Brothers Drops Collab With Toyota's Land Cruiser

Land Cruiser Bandana

$25.00

Buy at howler brothers

In this article:

More News

Read more

Top stories newsletter

A Cultural Force That Transcends Generations

Enter your Email

By providing your information, you agree to our Terms of Use and our Privacy Policy. We use vendors that may also process your information to help provide our services.