'Homegrown' Fashion

Vineyard Vines and Zac Brown Band’s Newest Collab Is a Concert-Ready Take on Classic Americana Style

Blending country roots with coastal cool, this limited-edition drop features red, white, and blue hats, tees, and polos

By Alexis Mikulski Ruiz

Alexis Mikulski Ruiz

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July 25, 2025

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Ahead of their highly anticipated mini-residency at the Sphere in Las Vegas (scroll down for tickets) — set to kick off December 5, 2025, and run through an undisclosed end date in 2026 — the Zac Brown Band is surprising fans with a new drop of exclusive merch. The country group has teamed up with preppy lifestyle brand Vineyard Vines (for the fourth time!) to launch a new collection of Americana-inspired apparel.

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The band first partnered with Vineyard Vines in 2022 to release a limited-edition line of Zac Brown Band-themed clothing, which was quickly scooped up by members of the “Zamily.” And we expect this latest collab to be just as popular, especially in the wake of Zac Brown’s recent viral appearance on the Today Show and the buzz surrounding the band’s upcoming album, Love and Fear, set to be released on December 5, 2025.

going fast

Zac Brown Band Sankaty Performance Polo

$98.00

Buy Now on vineyard vines

“Zac is an old friend, and like Vineyard Vines, the Zac Brown Band has grinded for decades to build a loyal following,” said Vineyard Vines Co-Founder, Ian Murray, in a release. “From humble beginnings to the Sphere, Zac has stayed true to his roots of delivering an incredible show that is adored by audiences of all ages. This collaboration is a true reflection of how our brands have been built on a similar foundation of hard work to deliver an awesome experience to our fans and, most importantly, have fun.”

Getty Images/Jason Kempin

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Zac Brown Band ‘Love & Fear Tour’ at Las Vegas Sphere Tickets

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This collection is a full-on Americana style with a polished edge, thanks to the southern influence of the Zac Brown Band and the coastal New England aesthetic of Vineyard Vines. It includes hats featuring Zac Brown Band’s signature logo alongside an American flag patch, star-spangled T-shirts for both men and women, and golf polos made from Vineyard Vines’ best-selling lightweight, breathable fabric. The polos subtly echo the American flag with red, white, and blue striped designs.

final sale

Zac Brown Band Performance Trucker Hat

$36.00

Buy Now on vineyard vines

Prices range from $36 for the hats and caps to $98 for the polo shirts.

“Partnering with Zac Brown Band to celebrate the Sphere residency is an honor,” said Vineyard Vines Co-Founder Shep Murray, in a release. “Their music celebrates living life to the fullest and staying true to your roots. We are excited for this first assortment to drop and more to come later this year.”

The new collaboration comes amidst news that a court date has been set for Brown’s defamation lawsuit against his ex-wife, Kelly Yazdi, whom he accused of “breaking a confidentiality agreement.” She has hit back, claiming that the Grammy Award-winner is putting forth false accusations and stating that he committed “narcissistic abuse.”